Privacy Policy

Last updated: 1/10/2026

This Privacy Policy describes how Yuki Aim LLC, through yuki.gg and any related online store, website, or service operated by us (collectively, the “Site,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information when you visit the Site, make a purchase, contact us, or otherwise interact with us.

By using the Site, you acknowledge that we may collect and use your personal information as described in this Privacy Policy.

Personal Information We Collect

For purposes of this Privacy Policy, “Personal Information” means information that identifies, relates to, describes, can reasonably be associated with, or could reasonably be linked to an individual or household.

We may collect the following categories of Personal Information.

Device and Usage Information

When you visit the Site, we may automatically collect information about your device and your interaction with the Site.

Examples of information collected may include:

• Web browser type and version;
• IP address;
• Time zone;
• Cookie information;
• Pages, products, or search terms viewed;
• Referring websites;
• How you interact with the Site.

Purpose of collection: We use this information to load the Site properly, improve Site functionality, analyze Site usage, prevent fraud, and optimize the customer experience.

Source of collection: This information is collected automatically through cookies, log files, web beacons, tags, pixels, and similar technologies.

Disclosure for business purposes: This information may be shared with service providers and technology partners, including Shopify and analytics or advertising providers.

Order Information

When you make or attempt to make a purchase through the Site, we collect information necessary to process and fulfill your order.

Examples of information collected may include:

• Name;
• Billing address;
• Shipping address;
• Email address;
• Phone number;
• Payment information;
• Order details;
• Fraud-screening information.

Purpose of collection: We use this information to process payments, fulfill orders, arrange shipping, provide invoices and order confirmations, communicate with you, screen orders for potential risk or fraud, provide customer support, and, where permitted, provide information or advertising relating to our products or services.

Source of collection: This information is collected directly from you.

Disclosure for business purposes: This information may be shared with service providers, including Shopify, payment processors, shipping carriers, fraud-prevention providers, and other vendors that help us operate our business.

Customer Support Information

If you contact us for customer support, warranty assistance, order questions, or other inquiries, we may collect information necessary to respond to your request.

Examples of information collected may include:

• Name;
• Email address;
• Phone number;
• Billing or shipping address;
• Order number;
• Product information;
• Photos, messages, or other information you provide in connection with your request.

Purpose of collection: We use this information to provide customer support, process warranty requests, resolve disputes, and improve our products and services.

Source of collection: This information is collected directly from you.

Disclosure for business purposes: This information may be shared with service providers that help us provide customer support, shipping, returns, replacements, fraud prevention, or other business services.

How We Use Personal Information

We use Personal Information to:

• Offer products for sale;
• Process payments;
• Fulfill, ship, and deliver orders;
• Provide invoices, confirmations, and order updates;
• Provide customer support and warranty assistance;
• Screen for fraud, abuse, and security risks;
• Improve and optimize the Site;
• Provide marketing communications, where permitted;
• Measure and improve advertising performance;
• Comply with legal obligations;
• Protect our rights, property, customers, and business.

Sharing Personal Information

We may share Personal Information with third parties that help us operate our business and provide our services, including:

• Shopify, which powers our online store;
• Payment processors;
• Shipping and fulfillment providers;
• Fraud-prevention and security providers;
• Customer support providers;
• Analytics providers;
• Advertising and marketing partners;
• Professional advisors, where necessary;
• Government authorities or other parties when required by law or to protect our rights.

We may also disclose Personal Information to comply with applicable laws and regulations, respond to subpoenas, search warrants, lawful requests, or legal process, or otherwise protect our rights.

You can read more about how Shopify uses Personal Information here:
https://www.shopify.com/legal/privacy

Behavioral Advertising and Analytics

We may use Personal Information to provide targeted advertisements or marketing communications that we believe may be of interest to you.

For example, we may use Google Analytics or similar tools to understand how customers use the Site. You can learn more about how Google uses information here:
https://policies.google.com/privacy

You can opt out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout

We may also share information about your use of the Site, your purchases, and your interactions with our advertisements with advertising partners. This may occur directly or through cookies, pixels, tags, and similar technologies.

You can learn more about targeted advertising from the Network Advertising Initiative here:
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work

You may opt out of targeted advertising through the following links:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
• Digital Advertising Alliance: http://optout.aboutads.info/

Selling or Sharing Personal Information

We do not sell Personal Information for money.

However, some privacy laws, including California privacy laws, may define “sale,” “sharing,” or similar terms broadly to include certain uses of advertising cookies, pixels, or similar technologies for cross-context behavioral advertising.

Depending on how you interact with the Site and the advertising technologies enabled on the Site, we may “share” Personal Information for cross-context behavioral advertising as that term is defined under applicable California privacy laws.

If required by applicable law, you may have the right to opt out of the sale or sharing of your Personal Information. To exercise this right, please contact us at support@yuki.gg or use any “Do Not Sell or Share My Personal Information” link or preference tool made available on the Site.

Cookies

A cookie is a small amount of information downloaded to your computer or device when you visit a website. We use cookies and similar technologies to operate the Site, remember preferences, process orders, analyze traffic, improve user experience, and support marketing and advertising.

We may use functional, performance, analytics, advertising, and social media or content cookies.

Cookies may be either “session” cookies, which expire when you stop browsing, or “persistent” cookies, which remain until they expire or are deleted. Most cookies we use expire between 30 minutes and two years from the date they are downloaded to your device.

You can control or manage cookies through your browser settings. Please note that removing or blocking cookies may negatively affect your user experience, and parts of the Site may no longer function properly.

For more information about cookies, you may visit:
www.allaboutcookies.org

Blocking cookies may not completely prevent certain information sharing with third parties, such as advertising partners. To opt out of certain advertising uses, please see the “Behavioral Advertising and Analytics” section above.

Cookies Necessary for Store Functionality

We may use cookies that are necessary for the operation of the Site, including cookies used in connection with:

• Shopping cart functionality;
• Checkout;
• Customer login;
• Secure sessions;
• Store navigation;
• Customer account updates.

Examples may include:

• _ab
• _secure_session_id
• cart
• cart_sig
• cart_ts
• checkout_token
• secret
• secure_customer_sig
• storefront_digest
• _shopify_u

Reporting and Analytics Cookies

We may use cookies and similar technologies for reporting, analytics, marketing, and referral tracking.

Examples may include:

• _tracking_consent
• _landing_page
• _orig_referrer
• _s
• _shopify_fs
• _shopify_s
• _shopify_sa_p
• _shopify_sa_t
• _shopify_y
• _y

The specific cookies used may change over time depending on the tools, apps, and services enabled on the Site.

Do Not Track

Because there is no consistent industry standard for responding to “Do Not Track” signals, we do not currently alter our data collection and use practices when we detect such a signal from your browser.

Retention

We retain Personal Information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to provide our services, process orders, maintain business records, resolve disputes, enforce agreements, prevent fraud, comply with legal obligations, and protect our rights.

When you place an order through the Site, we generally retain order information for our records unless and until you ask us to delete this information, subject to legal, tax, accounting, fraud-prevention, and legitimate business retention requirements.

Minors

The Site is not intended for children, and we do not knowingly collect Personal Information from children under the age of 13.

If you are a parent or guardian and believe that your child has provided us with Personal Information, please contact us at support@yuki.gg to request deletion.

International Visitors and Data Transfers

If you access the Site from outside the United States, your Personal Information may be transferred to, stored in, or processed in the United States, Canada, Ireland, or other jurisdictions where we, Shopify, or our service providers operate.

These jurisdictions may have data protection laws that differ from those in your jurisdiction.

GDPR / EEA and UK Residents

If you are located in the European Economic Area, United Kingdom, or another jurisdiction with similar privacy rights, we process your Personal Information under one or more lawful bases, including:

• Your consent;
• Performance of a contract with you;
• Compliance with legal obligations;
• Protection of vital interests;
• Performance of a task carried out in the public interest;
• Our legitimate interests, provided those interests do not override your rights and freedoms.

Depending on your location and applicable law, you may have the right to:

• Access the Personal Information we hold about you;
• Request correction of inaccurate Personal Information;
• Request deletion of your Personal Information;
• Request restriction of processing;
• Object to certain processing;
• Request transfer or portability of your Personal Information;
• Withdraw consent where processing is based on consent;
• Lodge a complaint with a data protection authority.

To exercise these rights, please contact us at support@yuki.gg.

Automated Decision-Making

We do not engage in fully automated decision-making that has a legal or similarly significant effect on you using customer data.

Shopify and other fraud-prevention providers may use limited automated decision-making to help prevent fraud, such as temporarily blocking IP addresses or payment methods associated with repeated failed transactions.

California Privacy Rights

If you are a California resident, you may have certain rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act, and related regulations.

Depending on the circumstances and subject to applicable exceptions, these rights may include:

• The right to know what Personal Information we collect, use, disclose, sell, or share;
• The right to access Personal Information we have collected about you;
• The right to request deletion of Personal Information;
• The right to request correction of inaccurate Personal Information;
• The right to opt out of the sale or sharing of Personal Information;
• The right to limit the use and disclosure of sensitive Personal Information, if applicable;
• The right not to be discriminated against for exercising your privacy rights.

To exercise your California privacy rights, please contact us at support@yuki.gg.

You may also designate an authorized agent to submit a request on your behalf. We may require verification of your identity and the authorized agent’s authority before processing the request.

Categories of Personal Information Collected

In the preceding 12 months, we may have collected the following categories of Personal Information:

• Identifiers, such as name, email address, phone number, billing address, shipping address, IP address, and account identifiers;
• Commercial information, such as products purchased, order history, payment and transaction information;
• Internet or other electronic network activity information, such as browsing activity, interactions with the Site, cookies, and analytics data;
• Geolocation information, such as approximate location derived from IP address;
• Customer support information, such as communications, warranty requests, and related documentation;
• Inferences, such as preferences or interests based on Site activity or purchase history.

We collect and use these categories for the purposes described in this Privacy Policy.

Sensitive Personal Information

We do not intentionally collect sensitive Personal Information unless necessary for payment processing, fraud prevention, legal compliance, or another permitted business purpose.

We do not use sensitive Personal Information for purposes that would require a right to limit its use under California law unless we provide the required notice and choice.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technologies, legal obligations, or for other operational, legal, or regulatory reasons.

The “Last updated” date at the top of this Privacy Policy indicates when it was most recently revised.

Contact Us

For more information about our privacy practices, to ask questions, to make a complaint, or to exercise your privacy rights, please contact us at:

Yuki Aim LLC
24a Trolley Square #4095
Wilmington, DE 19806
United States

Email: support@yuki.gg

If you are not satisfied with our response to your complaint, you may have the right to lodge a complaint with the relevant privacy or data protection authority.